How to keep your baby when you change the bathwater.

When selling technical equipment, printed literature is fundamental in getting brand messages and specification data across clearly, enabling salesmen and customers to ascertain which product is right for them.

Heatrae Sadia, the UK’s leading player in electric water heating and treatment, produced single format range brochures that performed this function, but often became out of date, costing time and money throughout the year.

Our team developed and designed a new modular approach with individual product leaflets that performed their job in terms of brand and spec, but significantly cut artwork and print costs when it came to regular updates.